Sometimes, actions speak louder than financial allegiances. This year, America
will witness one of the most expensive political races in history. The Obama – Romney Presidential campaigns
have raised record amounts of monies due to the corporate endorsement of “super-pacs”
and multi-million dollar donations from influential individuals. But, even though the Obama campaign currently
seems to be at a financial downfall in comparison to the Romney donations, a
more observant steward of political finesse can easily see the actions of an
invisible hand still guiding the perceptions of American voters.
In 2008, when now-President
Barack Obama ran a grassroots campaign, he was successful in using social media and popularity to create an onslaught of
contributions. His name recognition
became solidified through simple measures to run ongoing YouTube, Twitter,
Facebook and internet-based campaigns. These
campaigns went viral and, for pennies on the dollar, were well worth their
investment. Now, just four years later,
the playing field has shifted and the same constituents who were drawn to
social media have “tuned out” to the political debacle that has overtaken our
airwaves for almost a calendar year.
How, then, can either of these candidates capture our attention?
To me, it appears
that there are quite a few people in TV Land who have decided to help out
without actually making a financial contribution to either camp. Although corporations are monetarily throwing
their weight behind one candidate, a moral fiber is seemingly operating on a
different “frequency” and getting Americans to tune in to truth through the use
of truth campaigns on television.
